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ELE brings leaders together across companies and industries to work through the messy stuff: decisions, risk, handoffs, execution drag, and what it takes to move from idea to action.

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Bring a real bottleneck. Name what's stuck, what's at stake, and why it matters now.

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Find the peer conversation that moves your work forward.The right exchange builds better leaders, closes capability gaps, and cuts through what internal meetings can't.

Figure out if ELE is for you. Straight answers on what ELE is, who it’s built for, and how contributing members actually work together. Still have a question? Contact us.

Get answers about how Executive Learning Exchange (ELE) works — peer-powered leadership development that fixes real work issues, reverses burnout, and accelerates business value. No programs. No vendors. In the flow of work.

Real challenges. Real peers. Clear next moves.

This is where people-leaders get sharper.

Want ELE to come to you? Propose a local gathering — the community decides what gets scheduled.

UL Solutions

Sometimes the best place to learn is next to the industry, not within it. L&amp;D can learn from social media and marketing experts who engage people in brand experiences every day. We can also look within to see what is working, how it works, and why it works to develop strategies to engage learners in more effective ways. Through this roundtable facilitated discussion we will explore together findings to help implement social media marketing strategies for L&amp;D content and through this dialog hope to take social learning to the next level.

Five-Step Social Media Marketing Strategy:
<ol>
 	<li>Determine Your Goals</li>
 	<li>Conduct a Social Audit Develop a Content Strategy</li>
 	<li>Monitor &amp; Track Analytics</li>
 	<li>Adjust Accordingly</li>
</ol>
What We’ve Found:
Not so long ago, social learning was all the rage. Organizations and LMS’s were racing to bring social learning to life with the promise of increased engagement, learner generated content, and value through people learning more, faster, and from each other. The results are mixed.
<ul>
 	<li>Social learning requires processes to consistently bring in new content that compels people to come back to the conversation.</li>
 	<li>Moving people from consumers to contributors requires psychological safety for people to take risks when asking questions, expressing opinions by offering advice and even sharing best practices.</li>
 	<li>Social learning requires attending to the space like a garden, planting seeds and pulling weeds to ensure that learners can connect to relevant, relatable and accurate content.</li>
 	<li>At its best, social learning is transparent and reduces the distance between the learners’ question and the answer they need to get their work done. They can tap into the collective wisdom of an organization to learn best and next practices.</li>
</ul>
Discussion Points:
<ul>
 	<li>What are the benefits when internal social media networks are used for reaching our learners?</li>
 	<li>How might a social audit inform how to best engage different populations in social learning?</li>
 	<li>What might a Five-Step Social Media Marketing Strategy mean for reaching learners in their own space? How might it contribute to higher levels of engagement &amp; take to next level: social learning?</li>
 	<li>What metrics should L&amp;D consider measuring impact and value of social learning?</li>
</ul>

Social Media Marketing Strategies for L&D Content

Operations

chantel.carson

scott.weersing

operations

social media marketing

marketing learning

WGN9

In addition to her TV credits, Nancy is a social media expert, actively engaging viewers through her "Chicago Now" blog, Twitter, Facebook.
Nancy Loo is an Emmy Award-winning journalist who joined WGN-TV as a Reporter and Fill-in Anchor on June 1, 2010. Nancy brings an extensive background of international reporting to WGN-TV, having worked as a reporter and anchor in Hong Kong, Tokyo, New York City, and Chicago. Nancy's career took her on news assignments to England, China, Japan, Taiwan, North and South Korea, Thailand, and the Philippines. She is Co-founder and Managing Editor of www.YoungChicagonista.com -- 2010 Bloggie Nominee for "Best Teen Weblog"!

Using Social Media for Communicating with Generation Y'ers

Engagement &amp; Culture

social media tools

Millennials

nancy.loo

Executive Learning Exchange (ELE)

Sales 2.0 is a seismic shift in sales today that is rapidly changing the sales manager's role and the individual sales rep. The modern Internet’s Web 2.0 technologies merge sales and marketing processes, enabling salespeople to target customers more effectively and close business faster. Sales 2.0 is rapidly transforming the landscape for sales professionals and managers.
If you are an enterprise learning leader, you need to know enough about Sales 2.0 selling techniques, enabling technologies, and relationship-differentiators to move yourself and your sales training organization toward success in an increasingly competitive marketplace.
In this session, we will introduce you to Sales 2.0 fundamentals, requirements, and application examples, including how Sales 2.0 levels the playing field for large and small sales organizations. Whether you’re already experimenting with such tools or just getting started, this session will help you develop a sound Sales 2.0 learning approach.
Through best practices and real-world case examples, you’ll identify the skills and competencies most predictive of success. You’ll find out how to leverage the Learning 2.0 model for continuous learning, focused training, and innovative communication to survive and prosper in the Sales 2.0 world.

Sales 2.0: Learning Solutions for an Emerging Market

digital

sales training

Sales &amp; Customer Service

innovation

marty.murrillo

In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's a single page divided up into nine squares. With it, you can map out your sophisticated marketing plan and go from zero to marketing hero.

To build a learning organization as a business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Creating a marketing plan has traditionally been a difficult and time-consuming process, so it often doesn't get done.

Whether you're just starting or an experienced entrepreneur learning leader, this book is the easiest and fastest way to create a marketing plan to propel your business growth.

In this groundbreaking new book you'll discover:
<ul>
 	<li>How to get new customers, clients, or patients and how to make more profit from existing ones</li>
 	<li>Why "big business" style marketing could kill your business and strategies that work for small and medium-sized businesses</li>
 	<li>How to close sales without being pushy, needy, or obnoxious while turning the tables and having prospects begging you to take their money</li>
 	<li>A simple step-by-step process for creating your personalized marketing plan that is one page</li>
 	<li>How to annihilate competitors and make yourself the only logical choice</li>
 	<li>How to get excellent results on a small budget using the secrets of direct response marketing</li>
 	<li>How to charge high prices for your products and services and have customers thank you for it</li>
</ul>

1-Page Marketing Plan: Get New Customers, And Stand Out From The Crowd

dirk.tussing

communication

stakeholder alignment

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